Media+, a female-led, independent media agency based in Seattle, has promoted Hope Richards to Media Director. In her new role, she will offer leadership and mentorship across client teams and act as a cross-team liaison within the agency, ensuring all departments are collaborating as a cohesive unit. She will provide strategic counsel for Media+’s in-house digital programmatic team, overseeing the onboarding of new DSPs, evolving internal processes, and identifying new partnerships and revenue streams for the agency. Richards will also assume a larger role in the new business development team.
“Hope’s commitment to Media+ and pride she takes in her work are unparalleled and we are thrilled to see her grow into this agency leadership position. We know she will continue to thrive in her new role as Media Director,” said Managing Partners, Lauren Ramaska and Mary Ann Grajek.
During her 11 years at Media+ Richards has been instrumental in building and fostering client relationships at the agency, providing strategic guidance and oversight to her clients and teams. She started at Media+ as Media Coordinator and over the years has worked her way up to her most recent position as Associate Media Director where she oversaw two teams, developed day-to-day processes, and ensured all campaigns were executed thoughtfully and with great precision. During her time at Media+ Richards has been instrumental in growing one of the agency’s largest clients from a project scope to Agency of Record status in less than three years. She also led one of Media+’s longest-tenured clients from a traditional-only media approach to a full-funnel, research and data-driven strategy which resulted in surpassed annual membership goals for three years and counting. A trusted partner to media vendors, she helps bring innovative media programs to life and continuously receives accolades for her creativity and collaborative nature.
“I’m thrilled for this new chapter in my career and playing a more integral role in helping Media+ push the boundaries, stay abreast of industry trends, onboard new platforms and most importantly, continue to foster the amazing culture of our agency,” said Richards. “Within this ever-evolving industry, I look forward to continuing to build and nurture internal and external relationships and consistently push the team to seek new ways to reach audiences, test new technologies and drive success for our agency and our clients.”
As the largest independently owned media agency in the Pacific Northwest, Media+ has a range of clients including AAA of Washington, Providence, Ben Bridge Jeweler, Sound Credit Union and Papa Murphy’s.